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How Small & Medium Churches Can Reach The "Anxious Generation"

Jul 04, 2024
 

There is an entire generation of people who are sick and suffering and hungry for Jesus Christ.

  • 1 in 3 people ages 18-25 have a diagnosed mental illness; and
  • They are spending 6-8 hours per day online (that's half their waking hours!)

That's why our ministry is designed to help churches reach lost and broken people online. By connecting people to their local faith communities we believe that we can revive a generation that is suffering from an epidemic of mental illness.

Our strategy involves unifying the resources of the church. Every church and nonprofit can apply for a Google Ad Grant, providing $10,000 per month in free Google Ads to grow their outreach. However, the current approach many churches take—targeting those already searching for churches—isn't effective in reaching the anxious generation. We need to focus our efforts on those who are sick and suffering.

By shifting our advertising focus from those already churched to those in need, we can significantly increase the effectiveness of our outreach. The cost per click becomes 15 times cheaper, and by engaging these individuals with online courses and resources about Jesus, we can introduce them to a community. This community, in turn, connects them with local congregation members who can invite them to church.

The beauty of this approach is that it allows for small, manageable steps for the anxious generation. They may start by joining online Bible studies with their cameras and microphones off, just typing into the chat to feel things out. As they grow more comfortable, they begin to engage more, eventually leading to an in-person church visit, invited by a friend they've made online.

We want to partner up with you on this mission. If your church lacks a marketing strategy, click here to find out how we can help!

 

CHURCHES: WE CAN HELP YOU

Multiply Your Online Evangelism Efforts (To Reach Gen Z)

(Learn a new, fun, and affordable online evangelism strategy!)

Jesus didn't spam, so we won't either.